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New Fibre
Protection technology!

See its effectiveness in action

For over 100 years, La Parisienne has been developing laundry and home-care products that do more than just wash: they take care.

From our detergents that protect fabrics and bring colours back to life, to our mild, biodegradable dishwashing liquids that are safe for your hands and the environment, all of our products guarantee you more than just cleanliness and efficiency.

Each day, we innovate to design products that take care: care of your laundry and your household, care of people, care of the planet.

Discover our approach