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Taking care

Taking care

At La Parisienne, we know that when you wash things, you do more than just clean: you take care. Care of that old hockey jersey that brings you good luck. Care of that flannel blanket you fall asleep with every night. Care of that precious dinnerware set that belonged to your great-grandmother.

It’s the reason why we create laundry and home-care products that provide so much more than cleanliness and efficiency: they take care of fibres and colours, of your skin and your comfort. And they also take care of the environment, because they’re biodegradable.

Every day, just like you, we clean with a whole lot of care.

We take action to take care

Learn how

By your side
every day

Join our community to learn tips on maintaining your favourite articles of clothing, discover snapshots of people and their clothes, answer questions about your wardrobe or home — and, above all, to celebrate care in all its forms!