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La Parisienne with
Fibre-Protection technology.
It shows.

La Parisienne takes care of your clothes.
Our Fibre-Protection technology helps preserve them for longer.
Your outfits will maintain the same appearance, colour and vibrancy as the first time you wore them.


Lint disappears,
colours reappear

By the time you finish a bottle,
your clothes will look immeasurably better.

Compare the effectiveness of our
Fibre Protection formula to that of a leading brand.

After 32 cycles

Drag the slider to see the difference.

Is your clothing in
good hands?

La parisienne detergent is your best
ally, but you’ll need to catch it first.

Play the game

Innovative
technology

Fuzz balls aren’t your thing? What about faded colours? Well, then, you’re in luck, because our detergents don’t like them either. Our Fibre Protection formula contains macromolecules that gently suppress damaged fibers that form on the fabric’s surface. The result: smoother, brighter clothes, wash after wash!

It shows.

Stand out from the crowd.
Your clothes stand out and
maintain their original appearance
for a long time when you use La Parisienne.


Which piece of clothing
do you want to keep
beautiful forever?

Visit the La Parisienne community and
talk wardrobe and fabric care.